In the past year, many industries have been adversely affected by the COVID-19 pandemic. One of the hardest hit industries are major events such as conferences and concerts. This has resulted in many entrepreneurs in the industry having to change their business model or have near-zero income. Kyle Dendy, founder of Dendy Ventures, is a renowned public speaker who previously spoke at many major events in the United States and directed his business to create a million dollar agency for music artists and speakers.
Dendy grew up in Dallas but recently moved to Los Angeles with his wife. When he was five years old, he had a tragic incident when his father died. Instead of interfering with his life path, it became a great motivator for him and made him very mature for his age. Years later, in second grade, came his first foray into the world of entrepreneurship. He was at a restaurant with his mother when she mentioned the word “entrepreneur” and created it as something for herself that people would pay you for. Dendy immediately thought, “Why should anyone do anything else?” and he set out to plan his first business to get himself rich, a shoe shine shop where he went door to door in his neighborhood asking if they needed their shoes shined for £ 20. It wasn’t a huge amount of money, but it showed Dendy that you can make your own money by providing a service that people are interested in.
When he went to high school with a lot of ambition and athletic drive, Dendy suffered a tragic two-surgical incident that quickly drained his ambition to be an athlete. While recovering from surgery, he found a recording microphone in his room that he had bought years ago when he wanted to be a rapper. While in bed, he opened the record and began recording music as a slower motivational talk than traditional rap. He started putting these speeches on Soundcloud and to his surprise, people liked it. In view of this matter of course, this was the beginning of a new career as a motivational speaker for him.
A career in public speaking
Over time, Dendy began to give more public lectures and by the age of 18 he was traveling the country speaking at churches and conferences. His talent was discovered by the people who run the Kanye West Sunday Service, and he had multiple engagements with them in front of 15,000 people. While he loved talking and made a good living from it, he wanted to turn this endeavor into a business. His first step was to write a book called The Purpose Playbook and later offer courses on how to write a book and publish your own book. He also started a course on booking lecture dates. In the midst of all this and days after his wedding, the COVID-19 pandemic hit and while his classes were taking his main source of income, his speaking engagements were completely closed. Again he found himself in a position where he had to straighten up and turn.
Pan in the pandemic
Dendy thought of how to get in touch without having to make public appearances or meet people in person. He first started showing people how to build their profile and then, over time, began being contacted by well-known people and companies. He decided to start a public relations firm called Dendy Media to make this a formal business. He has long believed that one of the most important things in the world today is “what happens when someone Googles you”. He has had 7-digit sales since the company was founded, but he’s just getting started and has big plans for his company and customers for the years to come.